Eye-Opening Pro-Condom Campaign Made With Tinder Screenshots
This eye-opening pro-condom campaign made with Tinder screenshots offers us everything we need to know about everything we can get by having unprotected sex. While this sexual practice is growing more and more in some parts of the world, some companies are making big efforts in order to raise awareness on the risks people expose themselves to when having unprotected sex.
Australian condom manufacturer HERO created the most funny, yet shocking, pro-condom campaign, together with Melbourne-based artist Aaron Tyler. The dangers of unprotected sex are many, and they’re right around the corner if you don’t use a condom.
As you can tell, the pictures used in these Tinder ‘screenshots’ are Photoshopped from a series of real selfies. As the artist says, “nobody wants to be the public face of Gonorrhoea”. Based on this unbeatable logic, Aaron Tyler used the profile editing app ‘Facetune’ and created these funny/scary profiles.
“According to experts, it’s casual and often anonymous sexual encounters, arranged using dating apps that are causing the stats to sky rocket” Aaron Tyler wrote on his blog. For quite some time now, online dating has been linked with the rise in STI and STD transmissions.
Based on the numbers provided by Rhode Island’s Health Department from the US, a 79% jump in syphilis infections have been placed on dating and hook-up apps between 2013 and 2014. Also, other STI’s and STD’s like gonorrhea rose by ~30%, and HIV diagnoses increased by 33%.
With this unique pro-condom campaign, HERO will be donate 1 condom in Botswana for each HERO condom bought in Australia. Up until now, HERO has distributed over 500,000 condoms in the African country. Botswana is one of the countries with the highest number of HIV positive people among its population, according to AVERT and the CIA World Factbook.